FILIP TECHNOLOGIES

Branding, E-Commerce, Print, Packaging

Role

Principal Designer

Core Outputs

Website Design
Branding
Packaging & Print Design
Marketing Assets
Creative Content
Production Artwork

FILIP

TECHNOLOGIES

Branding, E-Commerce, Print, Packaging

Role

Principal Designer

Core Outputs

Website Design
Branding
Packaging & Print Design
Marketing Assets
Creative Content
Production Artwork

Overview

Elevating the Excellence of All

IOTAS was once a leader in the smart apartment industry but was falling behind to better-funded competitors. IOTAS needed to come out swinging with a brand refresh to help reclaim their throne as smart apartment innovators. My part consisted of creating a stunning new website that captivated the innovation they were once know for.

Overview

Elevating Excellence

FiLIP Technologies develops communication and location-based products that help to keep families in touch. The company offers a wearable smart locator and voice watch for kids that enables them to easily reach their parents when they need to get in touch, and allows parents to call their children and find their location via an application on their smartphone.

I worked with FiLIP ahead of the release of their latest generation watch line to refresh their website and e-commerce experience to align it with the upcoming launch. I also designed the product and accessory packaging and installation guides, as well as digital marketing assets for social media, email campaigns, and online advertising.

Overview

Elevating Excellence

Solution

Elevating Excellence

Our goal was to make White Haven look, sound and feel as upgraded and as refined as their properties. With their strong ties in Phoenix, AZ we created a visual identity that borrowed color, texture and imagery from the warm, desert area. Helping them stand apart from other investments firms who can appear cold and modern with overused blues and serif fonts. This also helped double-down on their reputation for being the premier investment firm in the area and showed the sophistication the brand promises to deliver to their investors and tenants.

Key Insight

IOTAS was once a leader in the smart apartment industry but was falling behind to better-funded competitors.

Solution

Our goal was to make White Haven look, sound and feel as upgraded and as refined as their properties. With their strong ties in Phoenix, AZ we created a visual identity that borrowed color, texture and imagery from the warm, desert area. Our goal was to make White Haven look, sound and feel as upgraded and as refined as their properties. With their strong ties in Phoenix, AZ we created a visual identity that borrowed color, texture and imagery from the warm, desert area.

Key Insight

People looking for jobs want to feel confident in the company guiding them. The visual language of a staffing firm plays a major role in building that trust from the very first interaction.

Solution

Our goal was to make White Haven look, sound and feel as upgraded and as refined as their properties. With their strong ties in Phoenix, AZ we created a visual identity that borrowed color, texture and imagery from the warm, desert area. Our goal was to make White Haven look, sound and feel as upgraded and as refined as their properties. With their strong ties in Phoenix, AZ we created a visual identity that borrowed color, texture and imagery from the warm, desert area.

Key Insight

People looking for jobs want to feel confident in the company guiding them. The visual language of a staffing firm plays a major role in building that trust from the very first interaction.

Key Insight